Master Class in HCM: Understanding the Marketplace, its Evolution, & Future

Norm Clausen on June 20, 2014 1:23:00 PM EDT

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The Master Class in HCM, Princton, NJ on July 11th

Human capital management is a complex market, but it's certainly one that pays to master.  How you leverage your human capital can determine the success of your company as much as any other factor. With unique technologies, subcultures, buying cycles, technical priorities, and ecosystems, however, the human capital marketplace is enough to make your head spin. Where can you turn for answers?

Obviously, if you're looking to cut through the jungle of HR strategies and solutions, it's wise to follow an experienced guide.  Which makes July 11th your lucky day, as industry trailblazers Jeanne Achille, John Sumser, and William Tincup will help steer you down the right path with their Master Class in Human Capital Management. The course, held in Princeton, NJ, serves as a one-day indoctrination in HR Tech market realities and opportunities from three of today's leading experts in the HR industry.



From the course description:

"The HR Marketplace has different rhythms, sales cycles, notions about innovation, perceptions of risk and professional stature. Other B2B markets focus on corporate citizens who are closer to the top line. As a staff function, HR has a unique view of all sorts of things..."

"We’ll equip you with a clear understanding of the market, its dynamics, what’s been tried, and what works. You’ll come away with a better understanding of product trends, key players in social media, the analyst community, and things to watch with investors and M&A."

As mentioned, the speakers are among some of the most respected figures in human resources.

Jeanne Achille, founder of the award winning PR firm, The Devon Group, is considered by industry analysts and influencers to be the world’s leading HR public relations expert.

John Sumser has worked at the heart of the industry for 20 years. He is the CEO and founder of magazine, and the Principal Analyst for HRxAnalysts, a firm specializing in the HCM Technology industry.

William Tincup, SPHR is one of the country’s leading thinkers on social media application for human resources and is an expert on adoption of HR technology. He is the CEO of HR consultancy Tincup & Co.

Getting a grasp on the big picture in human capital management may be the most important thing you can do for your company and your career. Having been lucky enough to interact with each of the speakers on several occasions, I can say that I've been blown away by their knowledge of the market. They have their fingers on the pulse of human resources like nobody else in the industry.

Registration for the event is now open.